At foreverydaybags (FEB), referred to in this policy as ("we", "us", or "our"), we are deeply committed to safeguarding the privacy of our customers and site visitors, hereafter referred to as ("you", "your", or "yours"). This Privacy Policy details how we collect, use, protect, and retain your personal information. By visiting our website and using our services, you agree to the terms outlined in this policy.

2.1 Information You Provide Directly:
When you shop with us, create an account, or sign up for our newsletter, we may collect certain personal details you provide. This can include your name, address, email address, phone number, and other relevant data. The information is typically gathered when:

• You make a purchase.
• Register an account.
• Subscribe to our newsletter or promotional offers.
• Contact our customer support.

2.2 Automatic Collection:
Our website uses cookies and similar tracking technologies to automatically collect data when you browse and shop. This data may include:

• IP address
• Browser type and version
• Pages viewed and browsing history
• Location information (based on IP address)

3.1 Processing Transactions:
We use your information to process transactions and fulfill orders. This includes sending order confirmations, processing payments, and coordinating shipments.

3.2 Communication:
With your permission, we will use your contact details to send you updates about your orders, as well as newsletters or promotional offers. You can opt-out of marketing communications at any time.

3.3 Improving Our Services:
By understanding how you use our site, we can improve our services and enhance the shopping experience. This includes personalizing content, optimizing website design, and tailoring our product lineup.

3.4 Security:
Your information helps us detect fraudulent activities, protect our website's security, and ensure the integrity of our online operations.

3.5 Legal Obligations:
There might be instances where we need to use or disclose your information to comply with legal obligations, protect our rights, or enforce our Terms and Conditions.

3.6 Commitment to Your Privacy:
We pledge not to sell, share, or trade any of the personal information collected online with third parties. Any information collected is solely for our internal use, except where it's necessary for fulfilling functions such as delivery, credit card payment verification, and customer support.

4.1 Retention Period:
We retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy or to comply with our legal obligations, resolve disputes, and enforce our agreements. After this period, your personal information will be deleted or anonymized.

4.2 Data Security:
During the retention period, we implement various security measures to prevent unauthorized access, modification, or disclosure of your personal data.

5.1 Review and Updates:
We reserve the right to review and modify this Privacy Policy periodically. Any changes will be updated on this page, and where appropriate, notified to you via email or through our website.

5.2 Continued Use:
Your continued use of our website after any changes signifies your acceptance of the updated Privacy Policy. It's recommended to periodically review this page for the latest on our privacy practices.